Best video production strategist in Green Bay
At Big Beard Productions, we work with our clients to create customized video production and strategies, designed to help them reach their goals through online marketing content.
Interested in video production made just for you?
Fill out the contact form below to schedule a free video production discovery interview!
Just having a video isn’t good enough
Video will only ever be the most effective when it’s used to address a specific goal or need that you have. At Big Beard Productions, we look at your business through a creative lens, to know how best to tell your story, and a business lens, to understand how best to use the video content to help you reach your goals. In this day and age, making video for the sake of making video won’t cut it anymore. You need to have a plan. That’s what we do.
Telling your story is what we do
We start our process with a discovery interview, where we learn everything there is to know about your business. We then develop a detailed video strategy designed specifically for your business and your goals.
Don’t let us do all the talking about our videography
See how we’ve helped other people like you save time and build their businesses through customized video production and strategy.
Our video production clients include:
Two videos every company should have
First is a brand message video, which explains what your business is, what you do, who you work with, and much more. The brand message video lives on the front page of your website. Next is a promo video, which is used as a social media ad. This drives traffic to your website, where visitors will see the brand message video and learn all about your business.
There are many more kinds of videos you can make, but if you’re looking for a simple starting point, this is the way to go!
Got some questions about video production?
See some answers to frequently asked questions about videography and video strategy. (PS – add questions that give us some opportunites to say “video Production in Green Bay” and “green Bay” and “video” and “production”)
In its simplest terms, “video strategy” is just video production with a purpose. Often, people make videos for the business without any real goal in mind. A good video strategy has two elements: the videos themselves, and the plan. The videos should be made to work together, and should address a goal that you have. The plan should address how the videos are actually used once they’re done.
Smartphone cameras are getting better and better, so it’s fair to ask why you can’t just make the video yourself. Ultimately, it comes down to a question of quality. Quality isn’t the most important factor in video production, but it is still important. You could replace your roof yourself, but it will probably look (and function) better if it’s done by a professional.
It depends on the video. Good video production means that your videos were made with a specific purpose in mind. If that’s the case, then you’ll probably have a good idea of how those videos can be used. If not, it might take a little more thought. There are a lot of places where videos can be implemented: websites, social media feeds, paid ads, email campaigns, and much more. Ideally, the videos should be made while thinking about how they’ll be used.
It depends. We actually like to avoid scripts, in favor of shooting videos interview-style. I find that it’s easier for the subject to come across more natural and relaxed. That being said, some videos do need a script. In those cases, you would provide the details specific to the subject matter, and we would work with you to make sure the phrasing will come across well on video.
Yes! You will retain ownership of all the videos, and will be able to post them anywhere you choose.
It depends. We try to be as flexible as possible with various budgets, and can offer various accommodations such as payments plans, but ultimately the cost of video production will depend on how much of an investment you want to make into your business.
It all starts with a discovery form, which gives us some general information about your business and provides us with context before we meet. Next is the discovery meeting, where we learn all about your business. After the discovery meeting, we will develop a video strategy customized to the goals you’re trying to achieve. Then we’ll schedule a follow-up meeting, in which we will go over the strategy and determine if it’s a good fit for us to work together.
While we are located and do a majority of our video production work in Green Bay, we are able to travel anywhere in Wisconsin to work with clients!
If you own a business, you can benefit from video production in one way or another. From marketing to training, recruitment to outreach, there are many ways in which video can benefit a business. If you’re looking to invest in the future of your business and use video to reach your goals, a video strategy is right for you.
Passionate about your story
Everyone knows that video is a very powerful tool, and there are plenty of great videographers out there who can make beautiful content. But the video itself is only one part of the equation, and not enough videographers focus on how the videos are used once they’re made. At Big Beard Productions, we care about telling your story, but we also want to have a strategy to make sure your story is actually heard. We identify the information that will communicate your brand message, we capture the visuals to back it up, and we provide you with a roadmap explaining how each video should be implemented within your marketing plan.
Interested in video production and strategy made just for you?
Fill out the contact form below to schedule a free discovery interview!